How much do Twitch streamers make?
Twitch pays Affiliates and Partners 50% of subscription revenue by default, 60% or 70% through the Plus Program, 55% of net ad revenue when they run 3 minutes of mid-roll ads per hour, and typically 1 cent per Bit. A US Tier 1 sub costs $5.99 on the web. Kick lets streamers keep 95% of subscriptions.
On this page
Twitch does not publish what streamers earn, but it does publish the split on every revenue stream. That makes Twitch income easier to model than most platforms. Count your paying subscribers, apply the split, and add Bits and ads.
This page covers the rules on Twitch's help center as of October 21, 2026, including the Plus Program levels and the 2025 change that opened subs and Bits to most streamers. It ends with Kick, which keeps a far smaller cut.
The numbers
- The standard Twitch subscription split is 50/50 for both Affiliates and Partners.
- The Plus Program raises the split to 60/40 at 100 Plus Points and 70/30 at 300, held for 3 consecutive months.
- Twitch pays 55% of net ad revenue to streamers who run at least 3 minutes of mid-roll ads per hour.
- Affiliate status takes 25 followers, 4 hours streamed on 4 different days, and an average of 3 viewers within 30 days.
- Kick keeps 5% of subscriptions and tips, so a $5 Kick sub pays the streamer $4.75.
What the creator keeps
The share of each dollar a fan or advertiser pays that reaches the creator under the platform's published terms. Hatched is the platform's cut.
- Kick Subscriptions95¢ of every dollar
- Kick KICKs tips95¢ of every dollar
- Twitch Plus Program, Level 270¢ of every dollar
- Twitch Plus Program, Level 160¢ of every dollar
- Twitch Ads revenue55¢ of every dollar
- Twitch Subscriptions, standard split50¢ of every dollar
Who can earn money on Twitch?
Any streamer who signs Twitch's Monetized Streamer Agreement can receive subs and Bits, but only Affiliates and Partners can be paid out. Twitch's CEO announced the change on February 27, 2025. Below Affiliate, earnings sit in a Spendable Balance you can only use on Twitch, and Twitch's help center says non-Affiliates are not eligible for payouts even past the $50 threshold.
Affiliate is the first real milestone. Within one 30-day window you need 25 followers, 4 hours of streaming, streams on 4 different days, and an average of 3 concurrent viewers on 4 different days. You also need two-factor authentication. Streamers aged 13 to 17 can join with a guardian's consent.
Partner is by application. You first complete the Path to Partner achievement, and in each of the two months before you apply you need at least 6 streams averaging 75 viewers. Twitch says applying does not guarantee entry. The table shows what each level adds.
| Feature | Monetization setup only | Affiliate | Partner |
|---|---|---|---|
| Subscriptions and Bits | Yes, spendable on Twitch only | Yes | Yes |
| Ads revenue | No | Yes | Yes |
| Plus Program | No | Yes | Yes |
| Cash payouts | No | Net-15 | Net-15 |
| Payout fees | Not applicable | Paid by the streamer | Covered by Twitch |
How much does Twitch pay per subscription?
Twitch's standard subscription split is 50/50 for Affiliates and Partners. Twitch takes taxes, payment processing, bank and currency fees out before it applies the split. A Tier 1 sub costs $5.99 on the web in the US, so a streamer's half is under $3 per sub once those costs come out.
Prices change by country. Twitch sets local sub prices, and its help center gives the example that a Tier 1 sub priced below $5.99 in another country pays the streamer a share of that lower price. Viewers on the iOS and Android apps can only buy Tier 1 subs.
The Plus Program is where a growing channel earns more. The Plus Program, formerly Partner Plus, has been open to Affiliates since May 1, 2024. It has two levels, and each enhanced rate lasts 12 months from the date you qualify.
Plus Points come only from recurring paid subs. A Tier 1 sub counts as 1 point, Tier 2 as 2 and Tier 3 as 6. Gift subs earn the enhanced rate once you qualify but do not count toward qualifying, and Prime subs do neither. Since June 1, 2025, streamers in Latin America need 50 points for Level 1 and 200 for Level 2.
| Level | Streamer share | How to qualify |
|---|---|---|
| Standard | 50% | Affiliate or Partner status |
| Plus Program Level 1 | 60% | 100 or more Plus Points a month for 3 consecutive months |
| Plus Program Level 2 | 70% | 300 or more Plus Points a month for 3 consecutive months |
How much can a Twitch streamer make from subs?
Subscriber count decides most Twitch income, and the split decides how much of it you keep. The table runs the published splits on US Tier 1 web subs at $5.99. These are gross shares before Twitch deducts taxes, processing and other fees, so treat them as a ceiling.
At 100 recurring subs you can qualify for Level 1 of the Plus Program, which adds about $60 a month on these numbers. The jump to Level 2 at 300 points is worth more, because it lifts recurring paid subs and gift subs to 70%. If you are near either line, run a sub drive for three months straight.
A full-time income from Twitch subs alone takes a large, loyal audience. Sponsorships and your own products spread the risk, so see our guides on how to get brand deals and how to sell to your fans.
| Paid subs | Twitch standard 50% | Twitch Plus Program | Kick 95% of $5 |
|---|---|---|---|
| 50 | $149.75 | Not eligible, under 100 Plus Points | $237.50 |
| 100 | $299.50 | $359.40 at Level 1 | $475.00 |
| 300 | $898.50 | $1,257.90 at Level 2 | $1,425.00 |
| 1,000 | $2,995.00 | $4,193.00 at Level 2 | $4,750.00 |
How much do Bits pay?
Twitch pays streamers about 1 cent for every Bit a viewer uses to Cheer for them. Its Partner Program overview gives that rate for Partners, and its Bits page says Twitch typically rewards streamers 1 cent per Bit, with no separate rate for Affiliates. That makes 1,000 Bits worth about $10.
Bits are open to every level from monetization setup up, and Affiliates and Partners can also earn Bits inside Extensions. Bits are tips, so they spike during big streams and cannot be planned on month to month.
How much do Twitch ads pay?
Twitch pays Partners and Affiliates 55% of net ad revenue if they run at least 3 minutes of mid-roll ads per hour through Ads Manager. There is no minimum number of hours streamed, and those 3 minutes also switch off pre-roll ads for incoming viewers. The older Ads Incentive Program has been retired.
Twitch does not publish ad rates per view or per hour, and this article does not have a reliable third-party estimate. Ad revenue grows with live viewers, so it only adds up with a large audience. A small channel gets more from turning regulars into subscribers than from adding ad breaks that annoy them.
When does Twitch pay streamers?
Twitch pays on a Net-15 schedule, 15 days after the end of the month in which you earned the money. Your balance must reach $50 for ACH, eCheck or local bank transfer, PayPal or check, or $100 for a wire transfer. In Twitch's example, $10 earned on May 3 becomes payable from June 15.
Affiliates pay the payout fees. Twitch's fee table, effective February 14, 2025, lists US fees of $0.25 for ACH, $0.50 for PayPal and $11 for a wire, plus up to 2.5% for currency conversion. Twitch covers payout fees for Partners.
How does Kick compare with Twitch?
Kick lets streamers keep 95% of subscription and KICKs tip revenue and takes 5% as a processing fee. A Kick sub costs a flat $5 a month in every supported country, so each one pays the streamer $4.75. A US Tier 1 Twitch sub pays half of $5.99 before deductions.
Subs open on Kick after 5 total hours of streaming. Kick's separate KICK Partner Program pays per stream at a rate Kick says it does not publish, based on average audience and content factors. To qualify, a verified channel needs, over 30 days, 75 average concurrent viewers, 30 hours streamed, 25 active subs, 250 unique chatters and 3 VODs, plus 250 followers.
Kick runs ads on creator streams but says they do not currently pay creators directly. Payouts go through Stripe, weekly or monthly for verified streamers and monthly for everyone else, and Kick's payout page states no minimum balance. The split is the best in streaming. The audience is smaller, so move only if your viewers will follow you.
| Term | Twitch | Kick |
|---|---|---|
| Subscription split | 50%, or 60% to 70% through the Plus Program | 95% |
| US base sub price | $5.99 Tier 1 on the web | $5 flat |
| Tips | Bits, typically 1 cent per Bit | KICKs, 95% to the streamer |
| Ads | 55% of net ad revenue with 3 mid-roll minutes per hour | No direct ad pay |
| Payout threshold | $50, or $100 by wire | No minimum stated by Kick |
| Payout schedule | Net-15, monthly | Weekly or monthly through Stripe |
Questions people ask
How much does Twitch pay per sub?
Twitch's standard split gives the streamer 50% of subscription revenue after taxes and fees. A US Tier 1 web sub costs $5.99, so the streamer gets under $3. Plus Program members get 60% at Level 1 or 70% at Level 2.
How many viewers do you need to make money on Twitch?
To be paid out you need Affiliate status, which takes an average of 3 concurrent viewers on 4 different days, plus 25 followers and 4 hours streamed, all within 30 days. Below Affiliate you can collect subs and Bits but can only spend the balance on Twitch.
How much are 1,000 Bits worth to a streamer?
About $10. Twitch's Bits page says it typically rewards streamers 1 cent per Bit used to Cheer and lists no separate rate for Affiliates. Its Partner Program overview gives Partners the same 1 cent per Bit.
What is the Twitch Plus Program?
It is Twitch's higher subscription split, open to Affiliates and Partners. Level 1 pays 60/40 at 100 Plus Points a month for 3 consecutive months, and Level 2 pays 70/30 at 300. Only recurring paid subs count toward the points, and the rate lasts 12 months.
When does Twitch pay streamers?
Twitch pays Net-15, about the 15th of the month after you earn the money, once your balance reaches $50, or $100 by wire. Affiliates pay small payout fees, while Twitch covers them for Partners.
Does Kick pay more than Twitch?
Per subscriber, yes. Kick keeps 5% of a flat $5 sub, so the streamer gets $4.75, while Twitch's standard split pays half of a $5.99 US Tier 1 sub before deductions. Kick does not pay creators directly for ads, and its audience is smaller.
Sources
Checked on .
- Twitch Help: Joining the Affiliate Program, accessed October 21, 2026
- Twitch Help: Streamer benefits, accessed October 21, 2026
- Twitch Blog: What's next in 2025, an open letter from Twitch CEO Dan Clancy, February 27, 2025, accessed October 21, 2026
- Twitch Help: Partner Program overview, accessed October 21, 2026
- Twitch Help: Twitch Affiliate Program FAQ, accessed October 21, 2026
- Twitch Help: Revenue, accessed October 21, 2026
- Twitch Help: Plus Program, accessed October 21, 2026
- Twitch Blog: An update to several streamer payout programs, January 24, 2024, accessed October 21, 2026
- Twitch Blog: Supporting streamers in Latin America, May 19, 2025, accessed October 21, 2026
- Twitch Help: Local subscription pricing, accessed October 21, 2026
- Twitch Help: Subscriptions on mobile, accessed October 21, 2026
- Twitch Help: Ads Manager, accessed October 21, 2026
- Twitch Help: When am I getting paid, accessed October 21, 2026
- Twitch Help: Payout details FAQ, accessed October 21, 2026
- Kick Help: Understanding Kick's revenue split, accessed October 21, 2026
- Kick Help: How Kick subscriptions work for viewers, accessed October 21, 2026
- Kick Help: How to become a Kick partner and how Kick streaming works, accessed October 21, 2026
- Kick Help: How to join the KICK Partner Program, accessed October 21, 2026
- Kick Help: How we calculate KPP rates, accessed October 21, 2026
- Kick Help: Advertising on Kick for creators, accessed October 21, 2026
- Kick Help: Kick payout schedule, thresholds and methods, accessed October 21, 2026
- Twitch: Purchase Bits, accessed October 21, 2026